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Cookie Policy

Last Revised: Jun 12, 2022

This Cookie Policy ("Cookie Policy") explains how and why Magic Leap, Inc. ("Magic Leap", "we", or "us") uses cookies (and other technologies) on its websites and your related choices. Please refer to our Privacy Hub and Privacy Policy for more information on our privacy practices.

What are Cookies?

A cookie is a small piece of data (text file) that is stored on your device when you visit a website in order to remember certain information about you, such as your preferred language or which items you have added to your shopping cart. There are two main categories of cookies: first-party cookies and third-party cookies. First-party cookies are placed on your device by Magic Leap, while you are visiting one of our websites. Third-party cookies are placed on your device by a party other than Magic Leap, while you are visiting one of our websites. Our third-party partners may use these third-party cookies for a variety of reasons, including to deliver relevant advertising to you on other websites, or to assist us in improving the services we offer you. For example, we integrate third-party analytics cookies onto our websites, like Google Analytics, to help us understand how you are using our websites so that we can improve them.

Cookies can either be session cookies (which expire once you close your web browser) or persistent cookies (which stay on your browser for a set period of time or until you delete them).

We may also use other technologies on some of our websites that function similarly to cookies, including web beacons (i.e., pixels), local storage, and identifiers associated with your device. Within this Cookie Policy, these other technologies are included in the term "cookies."

Our Use of Cookies

We use cookies on our websites for a number of reasons, like enhancing website navigation, analyzing website usage, improving our users' experience, enhancing the security of our services, and assisting in our marketing efforts. The cookies we use generally fall into one of the following categories:

Category of cookies	Why we use these cookies
Strictly Necessary Cookies	These cookies are necessary for our websites to function, are placed on your device(s) by default, and cannot be rejected through the Cookie Preference Center. While many web browsers enable you to directly block our use of these cookies, portions of the website may not work as a result. We may use these cookies to honor specific choices you have made about your privacy while using our websites, as well as to provide our services, such as enabling you to purchase our products or request information through our websites.
Functional Cookies	These cookies collect information about choices you have made relating to your user experience when visiting our websites, allowing us to provide you with an enhanced and personalized experience. For example, when you select a preferred language, these cookies allow our websites to provide you with the same experience during future visits. These cookies are intended to optimize your experience on our websites by recognizing the choices you have made and eliminating the need for you to repeat those decisions every time you interact with our websites. If you do not accept these cookies, it will impact your ability to save preferences (like language).
Performance Cookies	These cookies collect information that helps us to understand how you use our websites and enables us to optimize your experience. For example, these cookies help us identify which pages have the most traffic and the interactions you have with the websites (such as whether or not you purchased a product). We may use that information to measure and improve the performance of our site and inform our decisions about product and service offerings. If you do not accept these cookies, it will be more difficult for us to learn about website usage and improve our website.
Social Media Cookies	These cookies are placed on your device by social media services that we have added to the website to enable you to share our content with your networks. They also enable the social media services to build up a profile of your interests based on browsing information they collect from you across other websites. If you do not accept these cookies, you will not be able to share content to those services through our website.
Targeting Cookies	These cookies are placed on your device by advertising partners that we have added to the website. They may be used by those companies to build a profile of your interests and show you relevant advertisements on other websites. If you do not accept these cookies, you will experience less targeted advertising.

Your Choices

Below are some options to control or limit how cookies are used on our websites. Please remember that the decisions you make about our use of cookies apply only to the browser where you set such preferences, so if you use other browsers (or devices) to visit our websites, you will have to set your cookie preferences on each browser. If you delete your browser's saved cookies, you will need to reset your cookie preferences for that browser on that device. You can access and change your preferences at any time through the Cookie Preferences link in the footer of our websites.

Visiting our Website: When you visit our website for the first time, you are presented with a banner informing you of our use of cookies, and presenting you with three options:
"Accept All": By clicking "Accept All", you consent to the placement of all cookies on your device for the purposes described in our Cookie Policy.
"Reject All": By clicking "Reject All", you are opting-out from all cookies (except Strictly Necessary Cookies).
"Cookie Preferences": This option takes you to our Cookie Preference Center, where you can review more detailed information and change your preferences at any time.
Your browser or device may accept cookies by default. For more information about how to manage cookies on your browser or device, please follow the instructions provided by your browser or device's manufacturer. If you choose to reject or disable cookies, some of the features on our websites may not function properly.
To prevent your data from being used by Google Analytics, you can install Google's opt-out browser add-on.
For information on how our advertising partners may allow you to opt out of receiving ads based on your web browsing history, please visit WebChoices. European users should use the following link to learn more about how to opt out of receiving these types of ads: European Interactive Digital Advertising Alliance.
To opt out of ads on social media platforms (like Facebook) that are targeted to your interests, use your ad settings on those platforms.

Contact Us

If you have any questions about our use of cookies, please contact us at: privacy@magicleap.com

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